As Cashbuild Reno Race returns with new ideas, new partners and a brand-new season of inspiring home transformations, Saint-Gobain Africa is excited t
As Cashbuild Reno Race returns with new ideas, new partners and a brand-new season of inspiring home transformations, Saint-Gobain Africa is excited to once again be part of one of South Africa’s most recognised home renovation platforms, connecting with homeowners and showcasing the solutions that help turn renovation ambitions into reality.
This year’s partnership represents an exciting new chapter for Saint-Gobain Africa. While the Group has previously supported the programme through one of its individual brands, Season 12 marks the first time Saint-Gobain will showcase its broader portfolio through a multi-brand solutions approach, highlighting how different products and systems work together to transform living spaces from floor to ceiling.
Through the series, viewers will be introduced to a range of Saint-Gobain solutions designed to improve comfort, durability, aesthetics, sustainability and overall building performance. From ceilings, insulation and finishing products to flooring and tiling solutions, the partnership reflects Saint-Gobain’s continued growth and expansion in the market, as well as the breadth of solutions now available to homeowners.
“Cashbuild Reno Race provides us with a unique opportunity to connect directly with the people who use our products every day,” said Mpho Mothupi, brand marketing manager at Saint-Gobain Africa.
“Homeowners are at the heart of everything we do. This
platform allows us to move beyond simply talking about products and instead demonstrate how complete solutions can help homeowners create spaces that are more comfortable, healthier and better suited to the way they live”
For Saint-Gobain Africa the sponsorship is also an opportunity to get closer to consumers, better understand the realities and challenges homeowners face every day and engage in meaningful conversations about what matters most in their living spaces. While our extensive portfolio already addresses many common building and renovation needs, platforms like Cashbuild Reno Race provide valuable insights into evolving homeowner expectations, helping us continuously innovate, refine our offering and ensure we’re delivering solutions that remain relevant to the people and communities we serve.
Throughout the season, viewers can expect to see Saint-Gobain products and expertise incorporated into renovation challenges and home transformations that highlight the benefits of integrated building solutions.
As anticipation builds for the new season, Saint-Gobain Africa looks forward to joining homeowners on their renovation journeys and inspiring better ways to build, renovate and improve living spaces.
